About

Let me introduce
myself.

Founder of Betterview. Social media agency Rotterdam, video-first content for ambitious brands.

I’m Mark Heij, creative director and video maker from Rotterdam. I help companies stand out in a world that moves fast, with short-form videos people actually remember.

It started with cycling. Through my own Instagram channel @harkmeij I saw first-hand how powerful social media can be when done right. From zero, the channel grew to 16,000 followers and 1.2 million views per month. Purely organic. That proved something to me: this is what most brands are missing.

My background is IT. That sounds unexpected, but it’s exactly what sets me apart: I understand technical and B2B products too. I can translate a Mendix software solution into compelling content just as well as a bike shop or sports brand.

My strength is giving direction. I quickly see what a brand needs and how to turn that into videos people actually finish. And that deliver results.

The team

But it's not all
about me.

Meet the team →
Mark Heij

Own brand · @harkmeij

I practise what
I preach.

Alongside Betterview I build my own brand @harkmeij on Instagram. Not as a hobby but as proof. Everything I advise clients, I apply to my own channel. The results speak for themselves.

Follow @harkmeij on Instagram →

Followers

16K

from 3,000 in 6 months

Monthly reach

1,2M

views per month

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